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A premium skincare advertising concept featuring product art direction, ingredient-inspired visuals and coordinated social media creatives for a fictional beauty brand.




PROJECT OVERVIEW Self-initiated concept campaign for Solvia Skin, a fictional skincare brand. CREATIVE DIRECTION Warm neutrals, soft daylight, botanical details and elegant typography create a clean beauty aesthetic. DELIVERABLES • Skincare hero poster • Product-detail creative • Instagram Story • Social feed advertisement OBJECTIVE Demonstrate a consistent visual direction for skincare promotion. PROJECT TYPE Fictional concept project. Avoid unverified skincare efficacy claims.